Guy Kawasaki (born 1954) was one of the original Apple Computer employees responsible for marketing of the Macintosh in 1984. He is noted for bringing the concept of evangelism to the high-tech business. Kawasaki was a former Apple Fellow, and after leaving the company, became CEO of a pseudo-spinoff of Apple's called ACIUS, which produced the 4th Dimension database program.

He is currently CEO of garage.com, which helps high-technology startup firms in Silicon Valley, California.

He is author of seven books including:

  • The Computer Curmudgeon
  • The Macintosh Way
  • Selling the Dream
  • How to Drive Your Competition Crazy
  • Rules for Revolutionaries
  • Hindsights
  • Database 101

Kawasaki has a B.A in psychology from Stanford University and an MBA from University of California, Los Angeles. He is Japanese American and a native of Honolulu, Hawaii.

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