Main Page | See live article | Alphabetical index Marketing collateral is the collection of media used to support sales of a product or service. It differs from advertising in that it is used later in the sales cycle, usually when a prospective purchaser has been identified. Common examples include: Sales brochures and other printed product information Posters and signs Visual aids used in sales presentations Web content Sales scripts Demonstration scripts This article is from Wikipedia. All text is available under the terms of the GNU Free Documentation License.