In organizational development, strategic management, and marketing, organizations employ strategic planning as a way to move toward their desired future states. It is the process of developing and implementing plans to reach goals and objectives. Strategic planning, more than anything else, is what gives direction to an organization.
Process
Most strategic planning methodologies are based on the STP process:
General Approaches
In general terms, there are two approaches to strategic planning:
Methodologies
There are two ways of doing strategic planning:
Elements
While there are many variations, most strategic planning processes include:
A good strategy should be:
Reasons Strategic Plans Fail
There are many reasons why strategic plans fail, especially:
Figures in Strategic Planning
See also
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