Alternate Reality Gaming is a new design of computer games which has recently become heavily discussed in computer gaming cricles.
An ARG is a game that deliberately blurs the line between the in game and out of game experiences. Often events that happen inside the game reality will 'reach out' into the players life in order to bring them together. Elements of the plotline may be provided to the player in almost any form, some of those used have been:
- websites, both those obviously connected with the game and those innocent looking
- phone calls to a players home, cell or work phone
- snail mail
- newspaper articles or classifieds
- chat/aim/icq and so on - the games have been known to initiate conversation
- IRC channels
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